Privacy Policy

Last updated: 20 June 2026

This Privacy Policy explains how Sanmu (SG) Pte Ltd (“Sanmu”, “we”, “us” or “our”) collects, uses, discloses, stores and protects personal data when you visit our website, submit an enquiry, subscribe to our newsletter, contact us, or otherwise interact with us.

This Privacy Policy applies to our website at https://sanmu-sea.com/ and to personal data collected through our website forms, email communications and other business interactions.

By using our website or submitting personal data to us, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Data We May Collect

We may collect personal data that you voluntarily provide to us, including but not limited to:

  • Your name

  • Email address

  • Phone number

  • Company name

  • Job title or designation

  • Country or location

  • Enquiry type or area of interest

  • Message or enquiry details

  • Newsletter subscription preferences

  • Any other information you choose to provide through our website forms, email, phone, WhatsApp or other communication channels

We may also collect technical or usage-related information when you visit our website, such as:

  • IP address

  • Browser type

  • Device type

  • Pages visited

  • Date and time of visit

  • Referring website or source

  • Cookie and analytics data, where applicable

2. How We Collect Personal Data

We may collect personal data when you:

  • Submit a Contact Us form on our website

  • Subscribe to our newsletter

  • Request product information, datasheets, quotations or support

  • Contact us by email, phone, WhatsApp or other communication channels

  • Interact with us through business meetings, events or other professional engagements

  • Visit or browse our website

  • Interact with our social media pages or linked online platforms

3. Purposes for Collecting, Using and Disclosing Personal Data

We may collect, use and disclose personal data for the following purposes:

  • To respond to your enquiries, requests or feedback

  • To provide product, technical, project or service-related information

  • To follow up on business, sales, partnership or support enquiries

  • To send quotations, proposals, datasheets or other requested materials

  • To manage customer, supplier, distributor, partner or business relationships

  • To process newsletter subscriptions and send company updates, product updates, industry insights or marketing communications where consent has been given

  • To improve our website, products, services, communications and user experience

  • To maintain internal business records

  • To administer, operate, secure and maintain our website and related systems

  • To comply with applicable laws, regulations, legal processes, regulatory requirements or internal compliance requirements

  • For any other purpose that has been notified to you or for which you have provided consent

We will only collect, use or disclose personal data for purposes that a reasonable person would consider appropriate in the circumstances.

4. Contact Us Forms and Website Enquiries

When you submit an enquiry through our website, we may collect the personal data provided in the form to respond to your request and manage the enquiry.

Your enquiry may be stored in our website systems, customer relationship management tools, email systems or internal records so that we can review, assign, respond to and follow up on the enquiry.

Submitting a Contact Us form does not automatically subscribe you to our newsletter or marketing communications unless you separately provide consent for such communications.

5. Newsletter and Marketing Communications

If you subscribe to our newsletter or give consent to receive updates from us, we may use your name, company name, email address and subscription preferences to send you communications such as:

  • Company news

  • Product updates

  • Industry insights

  • Technical resources

  • Event or announcement updates

  • Marketing or promotional materials related to Sanmu’s products and services

You may unsubscribe from our marketing communications at any time by using the unsubscribe link provided in our emails or by contacting us directly.

If you withdraw your consent to receive marketing communications, we may still contact you for non-marketing purposes, such as responding to an enquiry, providing requested information, managing an existing business relationship or complying with legal obligations.

6. Cookies and Website Analytics

Our website may use cookies and similar technologies to support website functionality, improve user experience, understand website traffic and analyse how visitors interact with our website.

Cookies are small files stored on your browser or device. They may help us remember preferences, maintain website functionality or collect analytics information.

Depending on the tools used on our website, cookies and analytics data may be processed by third-party service providers. You may disable or manage cookies through your browser settings. However, some parts of the website may not function properly if cookies are disabled.

If we use analytics, advertising pixels or similar tracking tools, we will use them to understand website performance and improve our content, services and communications.

7. Disclosure of Personal Data

We do not sell personal data.

We may disclose personal data where reasonably necessary for the purposes stated in this Privacy Policy, including to:

  • Our employees, officers, representatives or authorised personnel

  • Website hosting, development, maintenance and IT service providers

  • WordPress plugin providers and website system providers

  • Customer relationship management, form management and email marketing tools

  • Email service providers, including Microsoft 365 or other authorised email delivery providers

  • Analytics or website performance service providers, where applicable

  • Professional advisers, auditors, insurers or consultants

  • Regulatory authorities, government agencies, law enforcement bodies or other parties where required by law

  • Any other party to whom disclosure is necessary to protect our rights, fulfil legal obligations, respond to requests, provide services or operate our business

Where we engage third-party service providers, we will take reasonable steps to ensure that they process personal data only for authorised purposes and provide an appropriate level of protection.

8. Overseas Transfers of Personal Data

Some of our service providers, systems or data storage locations may be located outside Singapore. This may include website hosting, email services, cloud-based tools, analytics providers, backup systems or other technology service providers.

Where personal data is transferred outside Singapore, we will take reasonable steps to ensure that such transfers are carried out in accordance with applicable data protection laws and that the personal data remains protected to a standard comparable to the protection required under Singapore law.

9. Protection of Personal Data

We take reasonable administrative, technical and organisational measures to protect personal data in our possession or under our control against unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks.

These measures may include access controls, password protection, system security measures, secure hosting, limited access to personal data and other safeguards appropriate to the nature of the personal data.

However, no method of transmission over the internet or electronic storage is completely secure. While we take reasonable steps to protect personal data, we cannot guarantee absolute security.

10. Retention of Personal Data

We will retain personal data for as long as reasonably necessary to fulfil the purposes for which it was collected, or as required for legal, regulatory, accounting, business, operational or administrative purposes.

For example:

  • Enquiry records may be retained for business follow-up, customer service, project reference or internal record-keeping.

  • Newsletter subscription records may be retained until you unsubscribe or request withdrawal, subject to legal or operational requirements.

  • Technical website data may be retained for website administration, security, analytics or troubleshooting purposes.

When personal data is no longer required, we will take reasonable steps to securely delete, anonymise or dispose of it in accordance with our internal practices and applicable legal requirements.

11. Accuracy of Personal Data

We rely on the personal data provided by you or your authorised representatives.

You should ensure that any personal data submitted to us is accurate, complete and up to date. If your personal data changes, please inform us so that we may update our records where necessary.

12. Access, Correction and Withdrawal of Consent

You may contact us to:

  • Request access to personal data that we hold about you

  • Request correction of inaccurate or incomplete personal data

  • Withdraw consent for the collection, use or disclosure of your personal data for specific purposes

  • Unsubscribe from marketing or newsletter communications

  • Ask questions about how your personal data is handled

Please note that withdrawal of consent may affect our ability to provide certain information, services, responses or communications to you.

We may need to verify your identity before processing an access, correction or withdrawal request. We may also be unable to fulfil certain requests where exceptions under applicable law apply or where we are required or permitted to retain the information.

13. Third-Party Websites and Links

Our website may contain links to third-party websites, platforms or resources. This Privacy Policy does not apply to third-party websites that are not operated or controlled by Sanmu.

We are not responsible for the privacy practices, content or security of third-party websites. You should review the privacy policies of those websites before providing any personal data to them.

14. Social Media Platforms

If you interact with us through social media platforms such as LinkedIn, Facebook, Instagram, YouTube or other channels, your interactions may also be subject to the privacy policies and terms of those platforms.

We may view, respond to or retain information you provide to us through social media where relevant to your enquiry, feedback or business interaction with us.

15. Data Breach Management

If a data incident occurs, we will assess the situation and take appropriate steps to contain, investigate and address the incident.

Where required under applicable data protection laws, we will notify the relevant authorities and affected individuals in accordance with applicable legal requirements.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, website, services, systems or legal requirements.

The latest version of this Privacy Policy will be published on our website. The “Last updated” date at the top of this page indicates when the Privacy Policy was last revised.

Your continued use of our website or continued interaction with us after any update constitutes your acknowledgement of the updated Privacy Policy.

17. Contact Us

If you have any questions about this Privacy Policy or how we handle personal data, or if you wish to make an access, correction or withdrawal request, please contact us at:

Sanmu (SG) Pte Ltd
81 Ubi Ave 4, #09-20 UB. One
Singapore 408830

Email: customer.service@sanmu-sea.com
Phone: +65 8287 1222

Please mark your email subject as: Personal Data Protection Enquiry